Once upon a time there was a listing which had been on the market without an offer for some time. Usually I have a discussion with a client before the home is listed, as part of the Conifer real estate Agent?s plan to prepare for marketing the home. This Conifer home for sale had been on the market too long, with no action. There was a lot of activity but the feedback was wishy washy and no deals.

The home had a excellent indoor space, location, and plenty of decks and patios. It also had a huge addition built on to the home, approximately 24X20, with a hot tub and some book shelves and a piano in it. The house was on the market just a little over the average price in the area and was facing it?s first price reduction.

The broker and the Seller decided before a price reduction to invite me over for a consultation to see if there were any necessary changes. As a stager I was able to provide helpful techniques such as removing some furniture, personal photos, throw rugs and de-cluttering we also discussed the addition.

The feedback from past showings proved that the addition to the home was confusing to buyers. As a stager it is my job to take the confusion out of the home, so that the buyer can connect with the room or home. This is not done by deceiving the potential buyer, it is accomplished by staging the area as to the room?s possible uses. In this home, they had a Bar with excess furniture downstairs. By bringing up a sofa, coffee table from the bar and an extra chair we had removed from the living area, we were able to create a cozy family room, utilizing the bookshelves and bringing in a lamp we had also found that was not in use. A few accessories and voila, the room was transformed from echo-ee and confusing to something solid the buyer could connect with.

The hot tub was moveable, but I decided to keep it on the one end of the room with a sign on it that explained, ?this hot tub could be relocated to the outdoors.?

The home had an offer within 2 weeks of staging this property, which was accepted, and everyone lived happily ever after.

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This entry was posted on Saturday, May 23rd, 2009 at 12:00 am and is filed under Real Estate. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.